The "testing" client is `b2b` type but has two **hard stop** fields missing:

- `target_market` — blank (required for all B2B queries)
- `product_category` — blank (required for review intelligence and buying intent)

Competitors are also all blank, and `b2b_subreddit_1–5` are empty (though general subreddits like `r/personalfinance` and `r/smallbusiness` are set).

Based on the `target_audience` field, I can infer:
- **target_market** → something like "small-to-medium business owners" or "SMB operators"
- **product_category** → something like "fractional CFO services" or "financial clarity tools"

Before I can run the scraper, I need you to confirm (or correct) those two values and provide at least 1–2 competitors. Want me to:

1. **Fill in reasonable inferred values** (target_market + product_category) directly in the sheet and continue, or
2. **You tell me what to set** for those fields, then we proceed?